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Print E-mail del.icio.us 83 comment(s) - last by fibreoptik.. on Jul 24 at 11:06 AM

Apple is being especially talkative and indicating that it has some tricks up its sleeve

Apple has seen strong quarters in Q2 2008 (fiscal), Q1 2008, and so on for a couple years now, buoyed by its ever growing line of consumer products and modest sales of Mac computers.  So it should hardly take the reader by surprise that its Q3 2008 beat expectations and set more records for the company.

Like Intel, Apple showed strong year-to-year growth, jumping from net revenue of $5.41B USD in Q3 2007 to $7.46B USD in Q3 2008, a growth of 38 percent.  Profit jumped from $818M USD to 1.07B USD, a growth of 30.8 percent.

On the unit sales side, Apple shipped 2,496,000 Macintosh computers representing 41 percent unit growth and 43 percent revenue growth over Q3 2007.  It also managed to surprisingly grow its iPod share, which some had speculated was stagnating.  A total of 11,011,000 iPods were sold, representing a 12 percent unit growth and seven percent revenue growth.  It also sold 717,000 iPhones, up from 270,000 quarterly last year.

Peter Oppenheimer, Apple’s CFO was encouraged by the results, stating, "We’re extremely pleased with the growth of our business and the generation of almost $5.4 billion in cash in the first three quarters of fiscal 2008.  Looking ahead to the fourth quarter of fiscal 2008, we expect revenue of about $7.8 billion and earnings per diluted share of about $1.00.”

The only disappointments came in the fact that its gross margin was down to 34.8 percent from 36.9 last year, also a problem for Intel.  Also, Apple lowered its projections for Q4 2008 to $7.8B in revenue, which resulted in some stock jitters, despite the strong performance.

Apple CEO Steve Jobs added to the press release a statement saying, "We’re proud to report the best June quarter for both revenue and earnings in Apple’s history.  We set a new record for Mac sales, we think we have a real winner with our new iPhone 3G, and we’re busy finishing several more wonderful new products to launch in the coming months."

The last sentence was greeted by excitement, confusion, and curiosity by investors and consumers alike.  What might Apple have in store; new iPods perhaps?  Or will Apple debut an entirely new product?  Some are hoping lower -priced Macs might be in store as well. No one really knows, though, what Apple has in store, but one thing's for sure -- Apple is unusually talkative.  Before past product launches, Mr. Jobs never made such an announcement and for him to do so is extremely uncharacteristic.

The move may have been financially motivated, and if so it seems to have worked.  After early jitters the stock picked up and currently is performing well.  The news has also set the rumor mill in full swing, so expect to see all sorts of outlandish statements of questionable veracity about Apple's new products.

While Apple had a very strong quarter, it also had its share of problems.  Its campaign to crush Mac-cloner Psystar seemed to some to be another example of Apple's desire to play dictator and a troublesome sign.  Further, there was much speculation surrounding Steve Jobs health, due to him looking under the weather during the iPhone 3G unveil (he previously had pancreatic cancer). 

Finally, some point out that it may seem a bit unfair that Apple enjoys strong stock performance for only earning $1.17B USD in profit and beating expectations, while rival Microsoft earned nearly four times as much -- $4.3B USD in profit -- but got hammered on the stock market for missing its lofty expectations.



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A shame
By ThatNewGuy on 7/22/2008 9:25:53 AM , Rating: 4
I feel sorry for the 2,496,000 people who bought one of their computers.




RE: A shame
By Barack Obama on 7/22/2008 9:31:52 AM , Rating: 1
Lol I'd +1 you but I don't know how. But man, iPhone looks sexy.


RE: A shame
By thebrown13 on 7/22/2008 10:19:48 PM , Rating: 1
Yeah, really. The iPhone is awesome but OS X blows.


RE: A shame
By Pirks on 7/22/08, Rating: 0
RE: A shame
By ZaethDekar on 7/22/2008 9:50:37 AM , Rating: 3
I find it funny that if you translate their iPod sales it equals = Ø

Funny binary.


RE: A shame
By jnn4v on 7/22/2008 1:40:58 PM , Rating: 2
Hmm. I thought 11011000 in binary = 216 in decimal. Not sure how you came up with Ø


RE: A shame
By ZaethDekar on 7/22/2008 3:23:40 PM , Rating: 2
I just searched up binary translator on google and it came up with...

http://www.paulschou.com/tools/xlate/

So thats how that happened.

You are correct though. (I had enough free time to check do the work)

I like the Ø more though :( haha


RE: A shame
By isorfir on 7/22/08, Rating: -1
RE: A shame
By stinkyj on 7/22/2008 10:24:01 AM , Rating: 5
My father got a mac recently and I was impressed by it and it works well for him, replacing an aging Dell he had. The integrated camera is really cool when you do video conferencing. I know PCs have had cameras for years, but this is ready out of the box. I have 6 PCs at home, and not planning to buy a Mac, but it's not a bad machine. Different strokes for different folks..


RE: A shame
By jbizzler on 7/22/2008 10:41:37 AM , Rating: 2
I'm in the same boat. I have a bunch of PCs, and don't plan on getting a Mac, but they're great machines if they suit your needs.


RE: A shame
By jonmcc33 on 7/22/08, Rating: -1
RE: A shame
By kelmon on 7/22/2008 11:42:02 AM , Rating: 5
I know I'm going to regret asking this, but which feature is missing?

It should also be noted that some people want a "dumbed-down" OS. Ideally, they don't want to see the OS at all because it's not important to them. Applications are important, the OS should not be. That you don't think the same is rather immaterial.


RE: A shame
By Pirks on 7/22/2008 1:30:36 PM , Rating: 1
Who are you asking, kelmon? A Windows fanatic? Don't waste your time on him. Just get used to massive whining and barking here every time Apple delivers their quarter reports. It's DT, man!


RE: A shame
By silversound on 7/22/08, Rating: -1
RE: A shame
By jonmcc33 on 7/22/2008 8:06:31 PM , Rating: 2
So why would I pay more if I am going to put Windows on it? Does that make any sense? Also add the already expensive cost for a license of Vista. Great concept!

<rolling eyes>


RE: A shame
By Pirks on 7/23/2008 2:21:46 AM , Rating: 2
Look guys, this crazy lunatic jonmcc33 posts BS about Apple in ANY POST made by Mick, I MEAN IT! Just look at that:

http://www.dailytech.com/article.aspx?newsid=12451...

Mick posted something about Windows Home Server - and our crazy buddy jonmcc33 was right there farting left and right.

Jeez, and I thought only Apple users are REAL lunatics - now I think it's time to reconsider.

jonmcc33, did you talk to your doctor recently? Maybe you forgot to take your pills or something? You know that stuff could be serious, don't lose your pills man! Now I'm worried about you, crazy guy ;-)


RE: A shame
By kelmon on 7/23/2008 2:45:38 AM , Rating: 2
It rather depends on whether you already have Windows. The typical scenario is something like wanting to switch to the Mac but currently have Photoshop for Windows. Photoshop is, frankly, damned expensive so the switcher may choose to use their existing Windows and Photoshop licenses on the Mac until they obtain Mac native versions (say, when the next release rolls round). Personally, I'm running XP on my MBP so that I can use my computer at work - it gives me access to the best of all worlds and the performance will thrash anything that work provides, which is not unusual.

But, yes, I tend to agree that it's a bit dumb to buy a Mac and then buy Windows as well unless you have a very good reason for needing both OS. Still, it's nice to have the flexibility.


RE: A shame
By slunkius on 7/23/2008 2:55:57 AM , Rating: 2
quote:
So why would I pay more if I am going to put Windows on it


because you can put Windows if you wish, silly